Sylvie has founded Mind Drop to share her extended years experience in Marketing and business development. As a marketing strategist, she is giving training and coaching to entrepreneur looking for marketing insights.
She is also a key note speaker specialized in marketing and new trends. She is the author of a new marketing approach, "The new P of marketing : the Presence!" which presents a way to connect customers and entreprises with the help of technologies as opposed of "disconnect with them".
Her passion for marketing and new technologies reflects a customer experience philosophy turned into positive actions by using the right tools for the right goals.
In fact, Sylvie is involved in the new technologies since 2002 in two consecutives start-up in the video over IP industry. She likes to envision the future and knows how to evaluate the full potential of innovative project.
Now a day, it is impossible to succeed without competing with the proper tools and the proper knowledge. Her extensive knowledge of Web marketing is really valuable to add with her strategic approach.
Thanks to her years of marketing and sales experience in various industries such as banking, she is consulted by companies and associations to help them making the transition with new communications tools.
Sylvie is extremely involved within the business and marketing community and was President of the Montreal Marketing Association in 2005 and on the board for 5 years. She was president of the WECQ (Women Entrepreneurial Center of Quebec) from june 2010 to december 2015. She is special counseller for SPA Bêtes VIP that she has cofounded in 1999.
She is blogging in french about the power of Presence!