First we have to make a difference between an idea and an invention (see glossary). Therefore we need to establish if your idea is a tangible solution to a problem or if it is just the recognition of a problem looking for a solution. This step is crucial in any potential analysis. It will determine the amount of energy necessary to be able to present it to potential investor. Mind Drop is fully equipped to finalise the creation process or simply to take over it. However this first step is also an indication of the valuation of your idea: the more your idea has been through experiments, the highest value you will get for it. Here are some questions behind our analysis:

1. Is it an idea or an invention?
2. In any case, does it solve a tangible problem or does it bring a better quality of life?
3. Is it a virtual solution to replace a traditional one?
4. Are you sure that your idea/invention does not exist on the market? If yes, what added value your idea/invention brings?
5. Can you define your direct competition or with whom you will share the market?
6. Have you made any discoveries on the market pertaining the price range, the targeted market, the distribution or anything else?

The first step is the protection of the inventor and his idea. (We do not proceed with the project until the inventor has completed the corresponding document.)

Then, the best strategy of intellectual property must be determined. There exists a few types of intellectual property, including:

1. Patents
2. Trademarks
3. Copyrights
4. Industrial designs
5. Trade secrets

We evaluate the relevance of each option and we determine the best combination of protection, in order to optimise the long-term value of the idea or invention. Thereafter, we proceed with the necessary steps to get the selected protection mechanism with the corresponding authorities, when necessary.

AIn most cases, between an idea and an invention, there are research and development. This step is crucial to determine what kind of intellectual properties will be elligible and to push an idea further more.

We have to keep in mind that behind each patent filling, we need a prototype that is used as an original model to support our request. A prototype can vary from a basic mock-up crafted by the inventor to professionally designed virtual prototypes and/or fully functioning working samples. In any case, you will have to reduce your invention to practice and the first is the development of a prototype. If you don’t have a tangible prototype, it will become difficult for an investor to understand it. Consider this step as the first materialisation of your idea, a preborn step. Mind Drop can help you developing the prototype according to each specific need.

Mind Drop has the expertise to generate financial analysis as well as optimal business models. Moreover we have the needed network and resources to find capital investment or to finance any accepted project whatever step the idea or invention is at. Details will be discussed with the inventor or ideator when the first proposal is drafted. Here are some tips:

When you are negociating a license or partnership agreement, there are various items to take in consideration: royalty rate, up-front payment, territory, time period, term etc.

In any case, the first decision for you to take is based on your personal goals. Mind Drop is committed to help you reaching your objectives. We will give you a straight picture of all the possibilities available. Therefore, you know that you will take the best decision according to all aspects involved.

Bringing a project to completion requires an adequate mix of art and project management skills. Respecting time schedule and budgets are indeed elements that make the difference between a profitable project or a waste of time and money. Mind Drop masters all rules pertaining project management and can make the difference in many ways. Each idea development step requires its own pattern, which must be integrated in the overall processes that lead to the commercialization.

Once we have determined business choices and finalized the final product prototype or programming, we need to proceed to the deployment. The fabrication or the programming becomes therefore a crucial step for the success of the project. Mind Drop can supervise and maintain direct contact with manufacturers wherever they are located. We can also organize a team of programmers or outsource specific development. In every case, you can count on Mind Drop to ensure that the final result at the end of the production line or programming will be as originally planned.

Although success is a perfect synergy of all expertises, marketing and sales are the basic expertises behind a good commercialization and from far the difference between a minimal success and a huge success. Usually for each dollar in research there are 10 in development and 100 in commercialization. Depending on the country, those USA figures describe very well why some succeed and others fail. Mind Drop has only one pretension: Bringing each project to success with the adequate resources.

When searching for investments, specific attention will be paid to commercialization budgeting. Proper packaging, distribution, price strategy, advertising and servicing will support the perfect blended of online and traditional media strategies.

Typically we will proceed with marketing evaluation as soon as you share your idea with us. Since Due Diligence will have been done in the beginning of our analysis, we will first proceed with the market data collected then and prepare a strong marketing strategy based on the targeted segments, locations and applications. We also have extensive resources such as international distribution networks. All aspects will be carefully studied and Mind Drop will put its creative mind to achieve best results according to resources available.